Only 22% of UK adults use ChatGPT daily, and most of them are under 35.

So when someone confidently tells me they “use it all the time,” I always get curious.

Here's a nugget of wisdom: within a mere 3 seconds, most folks decide whether they'll watch the remainder of your video.

Yup, it's that crucial.

With 89% of customers being swayed to make a purchase of a product or service after watching a video, it’s vital you’re producing content that audiences want to watch - enter Lo-Fi.

I found it challenging to offer value through The Online Media Coach and continue to produce & direct TV programmes for BBC One and ITV. But I’ve made a change.

TikTok was the most downloaded app in 2020. It has over 800 million active monthly users, meaning it’s larger than Twitter and Pinterest. Not bad for an app that’s only been around since 2017.

Making your smartphone footage appear professional doesn’t have to break the bank

I’m sharing my top five filming hacks to instantly make your online videos high-end.

For my first blog I’ve been answering your questions about The Online Media Coach.

Get in touch if there’s something you’d like to know about the website, the course or using your smartphone to create online videos.